ULTRALINK/XLO INTRODUCES TWO NEW CABLE LINES AT CEDIA 2006

Especially for the specialty custom installer, Ultralink unveils the all-new CS1 cable series and the newly redesigned Challenger-2 series.

FOR IMMEDIATE RELEASE



ULTRALINK/XLO INTRODUCES TWO NEW CABLE LINES AT CEDIA 2006
-Especially for the specialty custom installer, Ultralink unveils the all -new CS1 cable series and the newly redesigned Challenger -2 series.

September 14, 2006 - CEDIA EXPO, Denver, Colorado and Ontario, California - Ultralink/XLO Products, Incorporated -the industry's fastest growing manufacturer of audio/video interconnects, cables and power products -brings two new series of cables to CEDIA 20006. The Ultralink CS1 Series and the Challenger -2 Series are designed to bridge the gap between superior A/V performance and affordability.

"The CS1 Series is a new interconnect line specially designed to meet the needs of custom installers who want premium performance cables at entry level prices," states Don Bouchard, Ultralink's Executive Vice President and Chief Marketing Officer. "The newly updated Challenger -2 Series is a step -up performance line that is value -packed with entirely new metal connectors designed and manufactured exclusively by Ultralink."

The CS1 cables incorporate world famous Ultralink performance and value in a budget -priced, solution -oriented line that covers the full range of audio and video cables in both analog and digital. Ultralink CS1 utilizes advanced metallurgy and cable geometry with new molded -end design connectors to achieve performance levels never before reached by cables at these low prices.

"Even the packaging is breakthrough," Mr. Bouchard reports. "The novel design bridges the gap between bulk -bags and retail blister packs in a special anti -static display bag that has never before been used in the consumer electronics industry. It is packaging that, for the first time, is equally and efficiently at home either on a showroom display rack or in the back of an installers van."

Mr. Bouchard continues, "The best installers realize that the fine work they do can easily be compromised by cheap cables. As home installation becomes more and more a commodity offered by big -box retailers, the specialty CI industry is learning that they need to start the job right by building in the good stuff."

The full CS1 cable line includes: HDMI, S -Video, Composite Video, Digital Toslink, Component Video, Digital Coax, Audio, Subwoofer, Stereo Audio + Video and Standard Speaker cables.

As the second part of their one -two CEDIA punch, Ultralink has updated their venerable Challenger line with the introduction of their entirely new Challenger -2 Series. According to Mr. Bouchard, "This step -up performance series is value -packed with entirely new metal connectors designed and manufactured by Ultralink. The advanced metallurgy conductors and cable geometry specifically matched to the new connectors assure peak, tip -to -tip impedance and performance."

The Challenger -2 Series of analog and digital audio and video cables -including HDMI, DVI, bulk cable and connectors -offers performance levels never before available at these price points. Ultralink's new Challenger -2 Series is available packaged in either retail clamshell designs or installer friendly bulk bags.

"As part of a complete Ultralink Signal Delivery System, our CS1 and Challenger -2 Series provide application specific solutions to the challenges of the ever -changing and demanding market brought on by performance enhancements and evolving standards," concludes Bouchard.

The full Challenger -2 cable line includes: HDMI -DVI, DFHM, HFDM, HDMI, S -Video, RF Video, Composite Video, Digital Toslink, Component Video, Digital Coax, Audio, Subwoofer and Subwoofer "Y", Stereo Audio + Video and MP3 cables.

About Ultralink/XLO Products Inc.
Ultralink/XLO Products Inc., headquartered in Toronto, Canada, is the number two, industry -leading manufacturer of high -performance audio and video cables, interconnects and UltraPower power accessories. Marketed around the world, the Ultralink brand is Canada's market share leader. Much of the corporation's growth and significant product innovations are devoted to the world's transition to DTV (digital television), the popularity of home DVD and multi -channel audio applications. In early 2002 Ultralink Products Inc. acquired XLO Electric Co., Inc. a professional and audiophile reference brand of cables and interconnects. Ultralink is a member of PARA, CEDIA and the CEA. For more information on Ultralink/XLO and their product brands, please call 909 -947 -6960 or find them at www.ultralinkproducts.com.

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Source: Ultralink/XLO Products, Inc.

Contacts:
Don Bouchard
Ultralink/XLO Products, Inc.
T: 281 -373 -3222
E: don@ultralinkproducts.com

Jim Noyd
Jefferson/Acker Advertising + Communications
T: 310 -374 -5904 x223
E: jim_noyd@acker.com

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