Showroom Design Workshop Added to CEDIA Expo Lineup

ImageCrafters' Kalker to Present a Comprehensive Full-Day Program

Many companies in our industry either have retail showrooms or are considering building out showroom spaces in their current office locations. In either case, this course is a must attend workshop to ensure that your showrooms properly fulfill their purpose. Yes, what worked for retail audio 10 years ago just isn't what you need today. And if you want to truly differentiate yourself from typical retail venues, this information will be invaluable.

ImageCrafters' president, Spencer Kalker will be presenting a full -day Showroom Design Workshop at CEDIA Expo in Denver, CO (Saturday, September 16th, 8 am to 5 pm). This comprehensive workshop is designed to provide real -world information regarding the
design, construction, merchandising and use of custom oriented showroom spaces. Outside experts in construction, budgeting and other fields will participate to clarify topics related to their fields of knowledge.

Topics covered will include:
The advantages of having a showroom
Ten steps to building a more profitable showroom
Creating a showroom budget
How much space do you really need?
Location, location, location...Does it matter to a custom business?
Merchandising: A prime key to success
Increasing sales and profitability by properly demonstrating what you sell
How much overhead is too much?
Should you remodel or build? Is now the right time?
Strike a balance between managing the process and doing it
Keeping your showroom investment looking its best
Month -end review checklist
Health checkup for your business
Understanding your business' growth plateaus and beyond

This seminar is highly recommended for owners and managers looking to create or transform their existing showrooms into highly effective tools to increase their overall business and bottom line profitability.
COST: $795.00
TIME: 8:00 am to 5:00 pm

For more information, visit

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