Mediabolic Selected by OnHollywood as a Top 100 Private Company Award Winner

Mediabolic has been selected by OnHollywood as a Top 100 Private Company award winner for 2006. Based on a set of five criteria, Mediabolic was chosen for its leadership in emerging technology.

Company Chosen from a Field of More than 1,000 Firms for its Leadership in Emerging Technology



SAN MATEO, CALIF. - MARCH 14, 2006 - Mediabolic, a leading provider of end -to -end software solutions for connected entertainment products, today announced that it has been chosen by OnHollywood as one of the Top 100 Private Company award winners. The OnHollywood 100 is a power list of the top private digital media and entertainment companies. Mediabolic was handpicked by the OnHollywood editorial team based on a set of five criteria: innovation, market potential, customer adoption, media buzz, and investor value creation.

The OnHollywood 100 was selected from more than 1,000 companies, peer -nominated by leading venture capitalists, investment bankers, and industry analysts. The OnHollywood 100 consists of private companies at all stages of development. Each of the OnHollywood 100 award winners will be honored at the OnHollywood executive summit May 2 -4 at The Roosevelt Hotel in Hollywood, Calif.

"We scoured hundreds of applications we received to vote on the top emerging private technology companies," said Tony Perkins, founder and editor of AlwaysOn. "Selected are the companies we think are demonstrating significant market traction or pursuing game -changing technology. We expect these organizations to have a big impact for both Hollywood and Silicon Valley."

Mediabolic develops entertainment networking software that enables manufacturers to create products for consumers to enjoy and share digital content throughout the home. The company's standards -based media player and media server software enables PCs and other connected entertainment devices to interoperate with one another.

"Mediabolic is fundamentally changing the use case so that consumers can access all of their music, photos, videos, and protected premium content anywhere in the home, at any time," said Robert Selzler, vice president of marketing at Mediabolic. "Our innovative entertainment networking software, which connects computers and consumer entertainment products, is revolutionizing the way content is enjoyed in the digital home. Mediabolic and our customers continue to earn recognition from top -tier business publishers like the AlwaysOn Network. We're delighted to have been selected as an OnHollywood 100 private company."

About OnHollywood 2006
OnHollywood is where cutting edge technology from the backstreets of Silicon Valley converges with Hollywood's media and entertainment elite. The two -and -a -half -day event borrows on the "film market" tradition by providing an open environment for digital media and entertainment entrepreneurs to meet the big -time studio, telco, and consumer electronics executives, venture capitalists, and media. OnHollywood delves into the challenges, opportunities, and business models of the digital era, and showcases the most innovative private companies that are revolutionizing the way media and entertainment is created, distributed, and consumed.

About AlwaysOn Network
AlwaysOn is transforming the communication business with its online blogging network for technology, media and entertainment insiders, establishing it as a leader in the Open Media revolution. Borrowing from the underground traditions of blogging and social networking, AlwaysOn (http://www.alwayson -network.com/) was launched in 2003. Today, AO's annual Summit @ Stanford and OnHollywood events, print "blogozine" and online services encourage direct collaboration between global thought leaders and technology insiders. No other media brand has dared allow such openness amongst its readers and participants. AlwaysOn, LLC, is a privately held and virtually headquartered company born out of the heart of Silicon Valley.

About Mediabolic
Mediabolic, Inc. is a leading provider of end -to -end software solutions for connected entertainment products. Mediabolic's technologies can be embedded in products like televisions, set -top boxes, and network -attached storage devices, allowing consumer electronics and PC manufacturers to extend and differentiate their products. Using a standards -based open architecture, Mediabolic's software has enabled its customers to ship award -winning solutions across diverse platforms to the consumer market. Founded in 1999, Mediabolic is located in San Mateo, California. For more information, please visit www.mediabolic.com.

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Mediabolic is a registered trademark and the Mediabolic logo is a trademark of Mediabolic, Inc. All other brand and product names are trademarks of their respective companies.

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