IS China 2006 GEARS UP FOR APRIL SHOWCASE IN SHANGHAI

Featuring the latest solutions from 150 market leaders

21 February 2006, Beijing/Singapore - Integrated Systems China (IS China) incorporating InfoComm China will stage its exhibition at the Shanghai Everbright Convention & Exhibition Centre from April 12 to 14 2006. It will be the fourth presentation in the series since InfoComm China was introduced in 2002.


As the definitive industry event, IS China has already attracted some 150 leading manufacturers from America, Europe and Asia to take part in the exhibition. The manufacturers will showcase cutting edge projection technology, display devices, audio technology, projection screens, monitors, control systems, interfacing equipment, home theatre, residential technology and many other related products and services.

The exhibitors include 3D Perception, AMX, Christie Digital Systems, Clarity Visual Systems, Creston, Da -Lite, dnp denmark, DIS, Draper, Eiki, Synelec, Epson, Guangzhou Grandview, Genelec, Jupiter Systems, Projection Design, Mitsubishi, Ningbo GQY, Vtron etc. The exhibition is expected to gross 10,000sqm.

Apart from showcasing the latest solutions, the professional education and training programme has been one of the value -added services provided by the show sponsors. The three sponsors of IS China - Custom Electronic Design & Installation Association (CEDIA), International Communications Industries Association (InfoComm International) and National Systems Contractors Association (NSCA) - will put together 18 training and skills upgrading seminars conducted in Chinese. The sessions will explore the latest industry trends, systems and technology, including projection, display, video, acoustics, loudspeaker placement, remote control systems, videoconferencing designs and home technology.

At the same time, the organiser, InfoCommAsia Pte Ltd (IAPL), is creating a special gallery to showcase large venue projection technology which will be employed at mega events such as the Beijing Olympics in 2008 and the World Expo in 2010.

Ms Sylvia Phua, Managing Director of IAPL, said: "IS China not only provides the best platform for international manufacturers to penetrate the China market, it also provides local manufacturers with an opportunity to exhibit alongside the international players. There has been a four -fold increase in the number of Chinese manufacturers taking part in the exhibition since its launch in 2002. Some local companies, including Guangzhou Grandview, Ningbo GQY, Vtron, Zhang Jia Gang Red Leaf and others are gradually emerging to become heavyweights in the audiovisual industry in China."

Ms Phua added: "We have intensified our visitor promotion efforts and invited six delegations to the exhibition. The visitors will be from Beijing, Shanghai, Guangzhou and other big cities, as well as, those from inner mainland cities, such as Ningbo, Chengdu, Xian, Shenyang, Jinan, Changsha and Kunming. The strong interest of these delegations is a testimony of the growing stature of IS China as an important showcase for the industry."

Catering to the growing infocomm needs of various key market segments, two stimulating highlights will be introduced. There will be a forum on the application of audiovisual technology targeted at the education sector, with keynote discussions on use of electronic whiteboard, central control systems and multimedia in the classroom, and other hot topics. There will also be a seminar on large screen display technology.

Mr Terry Friesenborg, CTS, Senior VP of InfoComm International said: "The AV industry integrates many technologies to provide a wide variety of communications solutions to its clients As we continue to move further into the information age, the use of networking technology to integrate various systems, devices and services is critical."

He added: "The AV industry must work in conjunction with the telecommunication and information technology industries to meet greater market demand for devices that provide rich media communication with convenience, speed, and functionality. This is indeed an exciting time for the AV industry as we look forward to new opportunities and challenges."

Mr Friesenborg also revealed that InfoComm International would be translating its core certification programmes into Chinese as part of its commitment to delivering industry specific education and certification in China. The Chinese courses will be offered in 2007.

In 2005, 126 exhibitors from Asia, America and Europe gathered at the exhibition. It attracted more than 9,000 professional and trade visitors.

For more information on IS China 2006, please visit the website at www.is -china.com.


ABOUT IS EXHIBITION SERIES
Organised by InfoCommAsia Pte Ltd, IS China is part of the IS Exhibition Series (IS Asia, IS India and IS Europe) which is jointly sponsored by InfoComm International, Custom Electronics Design and Installation Association (CEDIA) and National Systems Contractors Association (NSCA).

SHOW ORGANISER
A joint venture between ICIA (InfoComm International) and Meeting Planners International, InfoCommAsia Pte Ltd (IAPL) was formed to meet the unique needs of the Asian clients and customers in the audiovisual industry. Due to its outstanding contribution to the local economy, MP Asia bagged the "Enterprise 50" award for two consecutive years in 2001 and 2002. So far, this company has held and managed more than 200 major events. Singapore -based IAPL is the organiser of Integrated Systems Asia, Integrated Systems China and Integrated Systems India. For more information, please visit the show websites at www.is -asia.com, www.is -indiaexpo.com and www.is -china.com.


SPONSORS
The Custom Electronic Design & Installation Association® (CEDIA®) is a global trade association of approximately 2,200 member companies that specialise in planning and installing electronic systems for the home. These systems include home networking, home automation and communication systems, media rooms, single or multi -room entertainment systems, and integrated whole -house subsystems providing control of lighting, security and HVAC systems. Founded in September 1989, CEDIA's members are experienced and well known firms that have established good credibility in this trade. CEDIA is a non -profit organisation based in Indianapolis, Ind. For more information on CEDIA, visit the association's website at www.cedia.net.

The InfoComm International is the premier trade association for the professional audiovisual communications industry, with over 3,600 member companies and individuals representing tens of thousands of AV professionals. InfoComm International is the founder of InfoComm - the conference and trade exposition for audiovisual communications professionals where they can engage in audiovisual -oriented information exchange and learn about the latest technologies and existing services, as well as new and other substitutable solutions. Being a significant trade affair in the industry, Infocomm provides an interactive educational platform for manufacturers, direct sellers, distributors, systems integrators, stage setting and leasing companies, independent agents, independent design consultants, architects, facilities manager, engineers, demonstration designers, and final users, including audiovisual and IT professionals, sales and marketing personnel, PR planners and purchasers etc. Infocomm is a draw for many market sectors, including commerce, government, military, education, religion, medical, entertainment, public relations etc. InfoComm International also serves its worldwide membership as the pre -eminent provider of education, training and certification for professional audiovisual systems integration and communications. For more information on InfoComm International, visit the association's website at www.infocomm.org.

The National Systems Contractors Association (NSCA) is the leading trade association representing the commercial electronic systems industry. With a slate of more than 2,700 member companies worldwide, the NSCA is a powerful advocate of all who work within the low -voltage industry, including systems contractors/integrators, product manufacturers, consultants, sales representatives, and a growing number of architects, professional engineers and others. NSCA devotes itself to establishing connections linking men with knowledge and new ideas, thereby creating a more vibrant environment. For more information on NSCA, visit the association's website at www.nsca.org.

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