Innovative Front Projection Screen for Use In Broad Daylight from dnp denmark

New optical front screen technology offers advanced brightness and contrast capabilities for use in high ambient lighting conditions

FOR IMMEDIATE RELEASE



CONTACT:
J. B. Stanton Communications
860/542 -1234 Voice • 860/542 -0005 Fax
Kim Wilson / [818] 843 -5555 Voice
kimwilson@jbstanton.com
Bryan Stanton / jbs@jbstanton.com


Innovative Front Projection Screen for Use In Broad Daylight from dnp denmark

New optical front screen technology offers advanced brightness and contrast capabilities for use in high ambient lighting conditions

CEDIA, INDIANAPOLIS, IN, Sept. 9, 2005 - dnp, a specialist in the design and manufacture of video projection screens for the Home Theater and commercial markets, provides their Supernova™ DNP Optical Front Screen for two key exhibits during CEDIA Expo 2005 beginning today in Indianapolis.

Based in Denmark, dnp is the world's leading supplier of optical screen technology. Their latest technology, resulting in the Supernova screen, was developed through years of research and development in the company's acclaimed optical laboratories. It enables projected images to be seen clearly and vividly, maintaining color saturation and fine details even in environments with high ambient light. The new screen is capable of delivering an extraordinary image that's twice as bright and with contrast that's ten times greater than most screens.

"dnp's mission is to deliver the perfect projection experience. And so far this has only been possible with optical rear projection", says Henrik Mikkelsen, dnp Sales Manager for North America. "With the Supernova screen we have found a way to apply our optical technologies to a front projection screen, which opens up vast new opportunities for display solutions in brightly -lit home theater environments as well as a variety of commercial applications."

Combining the best of both worlds the dnp Supernova screen provides the superior image quality of optical rear projection with front screens' minimal space requirements and ease of installation. Traditionally associated with dark rooms, curtains and window blinds, the standard front screen often results in eyestrain and audience fatigue. However, the Supernova screen sets new standards for front screens with maximum effect in high ambient light conditions common to modern homes with lots of windows and complete glass walls.

The dnp Supernova screen incorporates advanced brightness and contrast enhancing technology. When the image is projected onto the screen it passes through an optical lens system, which focuses and concentrates the projected light before it is reflected back towards the viewers. The lens system comprises a patented contrast enhancement filter that absorbs incident light from windows and room lighting. As a result, the screen is highly resistant to ambient light.

The Supernova screen provides a typical contrast ratio of 20:1 - in other words ten times higher than the typical front screens contrast levels. The black coating on the contrast filter covers 60% of the screen surface, giving the screen a sleek and extraordinary appearance in repose. With a peak gain of 2.0 the screen is twice as bright as a standard front screen.

The screen is available in sizes up to 120' in a 16:9 wide screen format. It features an ultra -fine pitch of 65 microns, which provides a vertical resolution of 20,000 lines (for a 100' screen in 4:3 format) - and infinite horizontal resolution. It is compatible with all standard projectors, and can be installed like a conventional front screen with the projector mounted on the ceiling or placed on the table. To maximize the effect of the optical high -contrast filter, dnp recommends a projector throw of minimum 1.8:1.

The Supernova screen will be available in September 2005 through authorized dnp dealers. Price starts at $879 and varies depending on screen size. A private demonstration of the Supernova™ DNP Optical Front Screen can be seen at the Hilton Garden Inn from 3pm to 6pm Sept 8,9,10. Call Kim Wilson direct for an appointment. Screen Innovations (1824) and Sim2 (off -site private suite) will also be demonstrating the Supernova technology at the Indiana Convention Center during CEDIA Expo 2005.

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About dnp
dnp denmark was established in 1989 as the worldwide screen production center of Dai Nippon Printing Co. Ltd., one of the world's largest printing and media companies. Today, dnp invests more resources in R&D than any other screen supplier. For over a decade, every major development in the field of optical rear projection technology has come from dnp's laboratories - including new Wide Angle technology, the unique dnp Ultra Contrast Screen, and dnp's 200 -inch Giant Wide Angle, the world's largest optical screen.

For the last four years, dnp has been a world leader in the development of glass and acrylic screens. Additionally, their Holo Screen is a revolutionary holographic rear projection screen that allows viewers to look at - and see through - the screen for point of sale applications in shops, window displays, airports, banks and other high -traffic areas.

Providing dealers with the best technical support and the most innovative sales and marketing tools within the screen industry is a top priority of dnp. The dnp website is at http://www.dnp.dk

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For high -resolution artwork contact Angela Jennette at angelaj@jbstanton.com or phone [860] 542 -1234 Ext.118.

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Editors note: dnp denmark is spelled with all lower case letters


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