Mitsubishi Digital Electronics America to Showcase New Products at CEDIA Expo

Mitsubishi Digital Electronics America will introduce its latest HDTVs and home theater products at CEDIA Expo Booth 357, including its heralded line-up of 1080p sets.

Mitsubishi Digital Electronics America Introduces Its New Home Theater Line -up at CEDIA Expo Booth 357


CYPRESS, Calif. -Sept. 1, 2005 -Mitsubishi Digital Electronics America, Inc. will unveil its newest TV line -up at CEDIA Expo on September 9, 2005, including its highly acclaimed 1080p HDTVs with integrated digital video recording capabilities.

Mitsubishi's new Diamond series 62 -inch WD -62827 and 73 -inch WD -73827 include an internal 160GB hard disc drive, allowing up to 16 hours of HD recording, while the 62 -inch WD -62927 and 73 -inch WD -73927 have a 250GB hard drive capable of recording up to 25 hours of HD content. Each comes with two HDTV tuners, enabling the user to record a high definition program while watching another channel or other content. All four models employ a 150W lamp for super bright images, and the 927 Series adds Mitsubishi's most advanced, removable anti -glare shield.

These new Diamond HDTVs also sport new cabinetry: high gloss black for the 827 series and high tech silver for the 927 series. They feature 1920 x 1080p resolution and Mitsubishi's proprietary Dark Detailer™ and Plush™ imaging system to display the perfect picture every time. Plush™ imaging includes DeepField™ imager and SharpEdge™ technology, as well as Plush1080p™, Mitsubishi's third -generation upconversion system updated for 1080i -to -1080p deinterlacing.

Dark Detailer™ is new Mitsubishi technology that provides enhanced contrast and black levels. It allows a wider palette of dark gray shades, giving a realistic sense of depth to the picture.

DeepField™ imager is a new system Mitsubishi developed that allows the television to display enhanced contrast and sharpness. It constantly monitors the picture signal and finely adjusts brightness, contrast and gamma so that every part of every frame is optimized. This results in a picture with greater depth -of -field, especially in scenes with both dark and light areas.

SharpEdge™ is the latest version of an exclusive Mitsubishi edge -definition system. New for this year, it enhances both horizontal and vertical edges for stunning picture precision.

All four televisions have two HDMI™ inputs, three component video inputs and a multi -format memory card reader. The 927 series also come with a dedicated PC input, added specifically to complement HD media center PCs.

All four are Digital Cable Ready using CableCARD™, with a front panel IEEE1394 jack and a DV decoder to allow easy playback from digital video camcorders.

Like other Mitsubishi microdisplay HDTVs, the new sets utilize ClearThought™ technology to make them the easiest to use TVs available, such as all -digital audio output, which converts analog audio signals to digital audio, and the TV Guide On Screen® program guide system. The new models also come with NetCommand® 5.0, the latest generation of Mitsubishi's home theater operating system which allows users to set up and control components using simple on -screen icons.

Also on display are Mitsubishi's WD -52627 (52 -inch), WD -62627 (62 -inch), WD -52628 (52 -inch), WD -62628 (62 -inch) and WD -73727 (73 -inch), which all boast 1920 x 1080p pixel resolution and Mitsubishi's proprietary Dark Detailer™ light engine technology for unmatched contrast and black levels. All five models come with Plush1080p™, Mitsubishi's third -generation upconversion system updated for 1080i -to -1080p deinterlacing. The 628 Series and 727 Series models also feature Mitsubishi's new DeepField™ imager and SharpEdge™, enhancing brightness and contrast. The WD -73727 uses a powerful 150W lamp for a bold and bright picture, a considerable achievement for a screen of this size.

These new models have two HDMI™ inputs, three component video inputs and a multi -format memory card reader. All of these HDTVs are also Digital Cable Ready with CableCARD™ and the WD -52628, WD -62628, and the WD -73727 also have front panel IEEE1394 inputs with DV decoder to allow easy playback from digital video camcorders.

All five microdisplay televisions use Texas Instruments Digital Light Processing™ technology and Mitsubishi's ClearThought™ technology to make them the easiest to use full -featured TVs available. ClearThought™ includes TV Guide On Screen® program guide, and an all -digital audio output that converts analog audio signals to digital. The new models also come with NetCommand® 5.0, the latest generation of Mitsubishi's home theater operation system which allows users to set up and control components using simple on -screen icons.

Mitsubishi will also showcase four Digital Cable Ready microdisplay high definition televisions that feature three -chip LCD technology and all new compact, high -style designs. All four TVs include Plush™ imaging to deliver an unmatched perfect picture every time, and ClearThought™ technology to make it easy to watch TV.

Mitsubishi's WD -52527 (52 -inch), WD -62527 (62 -inch), WD -52528 (52 -inch) and WD -62528 (62 -inch) are equipped with SmartShutter™, Mitsubishi's patented high contrast system that produces images with deep blacks and incredible dark scene detail. SmartShutter™ improves contrast by four times when compared to standard LCD rear projection systems, thanks to Mitsubishi's proprietary optical technology that utilizes advanced aperture control to reduce light output levels during dark scenes.

QuickMotion™, Mitsubishi's proprietary quick response LCD drive, generates sharp, crisp, clean images which is especially critical for high motion content such as sports and action scenes. Additionally, a specially formulated LCD coating enables wider viewing angles by producing higher light dispersion from the LCD panels.

These models boast 1280 x 720 pixel resolution and feature Mitsubishi's Plush720p™ imaging technology. Plush720p™ includes an advanced algorithm that creates high resolution imagery from standard definition digital and analog sources such as DVD and cable TV.

The WD -52528 and WD -62528 also add two unique Mitsubishi technologies, DeepField™ imager and SharpEdge™, both switchable from the TVs' on -screen menus. DeepField™ imager allows the TV to display enhanced contrast and black levels and constantly monitors the picture signal and finely adjusts brightness, contrast and gamma so that every part of every frame is optimized. This results in a picture with greater depth -of -field, especially in scenes with both dark and light areas. SharpEdge™ creates crisp edges between objects and backgrounds for sharply defined video images.

All four of these Mitsubishi LCD projection televisions include ClearThought™ technology, making them the easiest to use TVs available. ClearThought™ includes an integrated HDTV tuner with CableCARD™ slot; NetCommand® 5.0, the latest generation of Mitsubishi's home theater system control; all -digital audio which converts every audio signal to digital output; and the TV Guide On Screen® electronic program guide. These televisions are also equipped with two HDMI™ inputs, two component inputs (three on the 528 series), an IEEE1394 interface, and an advanced illuminated remote control.

Flat panel TVs and monitors will also be on display at Mitsubishi's booth, including two new Digital Cable Ready, high definition LCD flat panel televisions. The line -up is highlighted by a new 37 -inch HDTV with true high definition 1920 x 1080p panel resolution. Mitsubishi's LCD TVs include Plush™ imaging to deliver an unmatched perfect picture every time and ClearThought™ technology to make it easy to watch TV.

The new 32 -inch LT -3280 and 37 -inch LT -3780 feature Mitsubishi's SuperBright™ continuous backlighting system. The SuperBright™ high density lamp system provides highly uniform corner -to -corner brightness and images that don't wash out regardless of room lighting conditions. Both LCD HDTVs include Mitsubishi's acclaimed PerfectColor™ technology enabling the viewer to create the perfect color palette through six -way independent color control. These models also incorporate Mitsubishi's proprietary Plush™ imaging, an upconversion system for sharp edges and blur -free images. Additionally, the LT -3780 includes Plush1080p™, an advanced 1080i -to -1080p deinterlace algorithm providing high definition images of stunning clarity.

The LT -3280 and LT -3780 feature a Digital Cable Ready HDTV tuner with CableCARD™ slot and a comprehensive array of video and audio inputs including two IEEE1394 connectors, two HDMI™ inputs, two component video inputs, two composite video inputs and two S -video inputs. Dual HDMI™ inputs provide the ultimate in future connectivity for digital set -top boxes including high definition digital cable, satellite and video player/recorders. The LT -3280 and LT -3780 also include a multi -format memory card reader for digital picture display or to play digital audio files.

Like other Mitsubishi high definition TVs, these new LCD TVs utilize ClearThought™ technology to help make them the easiest to use TVs available. ClearThought™ includes simple -to -use features such as TV Guide On Screen® programming guide and NetCommand®, Mitsubishi's proprietary home theater operation system which allows users to set up and control components using simple on -screen icons. The 32 -inch and 37 -inch sets come with removable swivel stands that complement the all black finish of the 80 series cosmetics. Both models also come with a separate media center for convenient and uncluttered installation. A standard, high quality 15 -foot HDMI™ cable is included providing a cost -effective alternative to hard -to -find proprietary cables offered by many manufacturers.

New plasma models include Mitsubishi's 42 -inch PD -4265 and 50 -inch PD -5065, which feature advanced, industry -leading 12 -bit color processing, resulting in more than eight times the number of colors available in traditional plasma products. This high precision color process delivers more than 68 billion colors for breathtaking vibrant images.

Both monitors include Mitsubishi's BrightCell™ plasma technology, which uses thinner, darker cell wall construction for more phosphor area per pixel. The result is a sharper, more detailed picture with remarkably smooth images and bright, vivid colors.

Another feature shared by both displays is Mitsubishi's MicroFilter™ technology. Each plasma cell has a matched microfilter that optimizes red, green and blue phosphors to create truly natural color balance and more realistic images.

Each display includes Mitsubishi's six -way color control to allow the user to independently adjust six colors for optimal picture performance. The 42 -inch model displays in 1024 x 768 resolution while the 50 -inch boasts 1365 x 768 resolution. Both monitors utilize Mitsubishi's Plush™ imaging to deliver superior brightness, contrast and color accuracy.

The new models feature an HDMI™ input and come with low -profile, bottom -mounted speakers and a height -adjustable stand.



Plush, Plush1080p, NetCommand, ClearThought, Dark Detailer, DeepField, SuperBright, BrightCell, MicroFilter, and SharpEdge are trademarks or registered trademarks of Mitsubishi Electric Corporation and/or Mitsubishi Digital Electronics America, Inc. CableCARD is a trademark of Cable Television Laboratories, Inc. Digital Light Processing and DLP are trademarks of Texas Instruments. TV Guide On Screen is a registered trademark of Gemstar Development Corp. HDMI is a trademark of HDMI Licensing, LLC.

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