SMARTHOME LAUNCHES INSTEON ALLIANCE AND SOFTWARE DEVELOPMENT SOLUTION

New $99 Solution Allows OEMs and Enthusiasts to Develop Wireless Home-Control Technology Applications

IRVINE, Calif., May 10, 2005 - - Smarthome Inc., the world's leading provider of automated products to improve the home, today introduced the Insteon™ software development kit which provides the documentation, software and hardware necessary to develop Insteon -based home monitoring and management software applications. The Insteon software development kit is the first of its kind in the home automation or electronic home improvement industry. With purchase of the kit, available to both enthusiasts as well as professional software developers, users are granted access to the alliance membership. The Insteon kit sets a new industry trend with a $99 price point, compared to competing software development kits and alliance memberships that cost thousands of dollars each.


Insteon is the first home automation network technology to combine the home's existing wiring, or powerline, with radio frequency (RF) communications to deliver a secure, reliable and fast connection for automatic or remote control of lighting, security, entertainment systems, appliances, climate and more. Potential applications of Insteon may include remotely controlling or automating lighting, appliances, temperature, and sprinklers.

"Our Insteon software development kit and developer's community alliance provide hobbyists, entrepreneurs and engineering executives an extremely affordable alternative to costly alliance memberships, while providing them access to necessary materials needed to immediately start developing products," said Rajeev Kapur, vice president of sales and marketing of Smarthome, Inc. "The introduction of Smarthome's kit is truly unprecedented for the home automation industry. We have taken a grassroots approach to gaining market share by combining affordable pricing, access to the Insteon technology and a vehicle for developers to market their solutions, which has not existed before."

With the launch of Smarthome's software development kit, developers and end -users are given access to the award -winning home -control technology of Insteon. As an Insteon developer, newly created Insteon software applications or products incorporating those applications may be distributed through Smarthome or may be offered as shareware at www.insteon.net to thousands of electronic home improvement professionals and enthusiasts. The software development kit is available for $99.

The kits include four core sections: documentation, hardware, membership and support. Specifically, developers are given basic programming language, access to user - and reference -guides, a serial network module (PowerLinc V2 Serial) and a test module (LampLinc V2), password access into the development forum, sales access on Smarthome.com and to the Insteon shareware site, and comprehensive support service, including e -mail, phone and consulting services for a fee.

"The Insteon software development kit sets Smarthome apart from the rest of the home automation industry by allowing its customers to adapt the technology for an endless variety of applications," said Kirsten West, analyst for West Technology Research Solutions, LLC. "By providing a combined package of development tools and alliance membership at a cost 97 percent less than the competition, Smarthome has adopted a unique business model which is fundamentally designed to benefit its customers. Thus the overall cost of implementing Insteon will remain well below that of major competitors for the foreseeable future, enabling a myriad of developers to enter the market with innovative products."

Smarthome recently announced partnerships with Ingram Micro and Amazon.com. Smarthome prints more than five million catalogs per year and serves customers in more than 120 countries. The company offers more than 5,000 items for home automation, or "electronic home improvement" projects.

For more information, please visit Smarthome's Web site, www.smarthome.com or www.insteon.net or call 1 -800 -SMARTHOME.

About Smarthome, Inc.

Founded in 1992, Smarthome, Inc. is the world's largest integrated retailer/distributor of electronic home improvement solutions to enhance a home's value, comfort, convenience and/or safety. Headquartered in Irvine, Calif., Smarthome products are sold to an international customer base via the Web, phone and retail outlets as well as to professional dealers and installers through its SmarthomePro division. Its Smarthome Engineering division is responsible for the OEM and distribution sales channels. Smarthome, developers of a new home networking technology called Insteon™, (www.Insteon.net), is dedicated to making life more convenient, safe and fun. The company's on -line catalog can be found at www.smarthome.com. Newsweek magazine called Smarthome's online store "the Amazon.com of electronic home improvement." On Dec. 1, 2004, Smarthome shipped products to its one -millionth electronic home improvement customer.

Featured Product

Platinum Tools New ezEX-RJ45 Termination System for larger CAT6/6A cables

Platinum Tools New ezEX-RJ45 Termination System for larger CAT6/6A cables

The new EXOtm Crimp Frame and next generation (globally patented) ezEX-RJ45® Connectors provides the solution for terminating larger diameter Cat6/6A twisted-pair cables. Made in USA. • Conductor sizes up to .048", • Die sets for EZ-RJ45 & ezEX-RJ45 connectors • Feed-through EZ-RJ45 design verifies EIA568A/B wiring • One-step to crimp and flush cut/trim EZ-RJ45 conductors ***See us at ISC WEST #6035***