Kreisen Unveils Latest LCD Entrant

New 32-Inch Ups LCD TV Entry Ante

San Jose, CA - May 04, 2005 - The always innovative Kreisen, (www.kreisen.com), manufacturer of quality affordable high definition television displays, today announced that their newest 32 -Inch LCD TV, the KR -321T, is available immediately. Replacing the tried and true KR -320T, the new KR -321T model boasts higher contrast ratios and considerably brighter displays while realizing a drop in price to $1,499 MSRP. This elegant LCD TV can be purchased at popular electronic outlets and online e -tailers such as Amazon, Ebuyer, eCost, MicroCenter, Target.com, and TigerDirect.


"We strive to bring the best in LCD technology to the market and the 321T is a testament to this goal," said Samson Lee, CEO of Kreisen. "We offer the most extensive product line of high quality LCD televisions in this category and we plan on staying ahead of the competition by continuing to deliver the most advanced LCD TV technologies at the most competitive prices."

Kreisen introduced their entire line of LCDs, led by their flagship 40 -Inch and 37 -Inch LCD TVs, in February of this year, and has already garnered much praise and interest in the industry. The KR -321T is the latest volley in the flat panel war and marks a thrilling step forward in price versus feature sets.

Featuring a slim new design, the KR -321T is enclosed in a lustrous silver casing with black inlays. The dramatic modern styling and sleek edges beautifully complement any décor. Behind the new skin is an LG -Philips 32 -Inch LCD panel that sports a remarkable 1200:1 contrast ratio and an extremely bright high -quality picture (600 cd/m2). With new electronics, the new KR -321T has an enticing 8 millisecond response time and a plethora of built in features like picture in picture, 3D comb filter, built in tuner, and enough inputs for even the most avid home theater aficionado.

About Kreisen LCD TVs
Headquartered in San Jose, California, Kreisen is a leading manufacturer of affordable, advanced, high definition liquid crystal display (LCD) televisions for use in home entertainment, business, and education. Kreisen's line of flat -panel HDTVs comes standard with premium features such as digital luminance and color transient improvement (DLTI/DCTI) technology to dramatically improve image details for sharper, more natural pictures. Additionally, the digital perfect creation (DPC) engine, co -developed with Germany's Micronas, a world renowned maker of digital video and audio signal processors, ensures optimized screen output. All Kreisen LCD TVs feature double window (DW) scan, picture -in -picture (PIP), built in equalizer, auto volume leveler (AVL), and an array of input and output connections for the most versatile viewing options. Kreisen is marketed through a rapidly growing network of consumer -direct online partners, and regional and national retail stores in North America by EnCross Enterprise, Inc. For more information, visit Kreisen online at (www.kreisen.com) or call 1 -866 -KREISEN.


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