CE Pro Announces Training Agenda for Electronic House Expo

Programs to Address Marketing, Sales and Business Issues

Framingham, MA - August 5, 2004 - Electronic House Expo and CE Pro will partner to offer seven seminars and one full -day boot camp to the attendees at the November conference and expo. Topics of these courses cover a variety of business -related issues to help installation companies better manage their operations.


In addition to the titles listed below, CE Pro will also host the Flat Panel Boot Camp on Wednesday, November 18. This full -day class will provide insight into the installation and sales of flat panel technologies. Following is the roster of seminars to be held over the four -day conference, November 15 - 18 at the Westin Long Beach Hotel.

- - How To Become A Builder's Technology Partner
- - Developing and Marketing the Design Capabilities of Your Firm
- - Raise your Installation Batting Average - Tracking Productivity Using Software
- - Implement Wireless Jobsite Communications and PROFIT!
- - Generating Positive Publicity For Your Company
- - Marketing Home Technology to Builders
- - Sell More by Selling to Women


"In today's highly competitive environment, it's not enough for integrators to merely know about the latest technologies, they have to run their businesses more efficiently in terms of operations, marketing and relationships with vendors and builders," says Jason Knott, editor of CE Pro. "The new CE Pro Business Track is targeted for presidents, vice presidents, general managers, operations managers, and sales and marketing directors to pick up valuable tips on ways to boost profits, expand your client base and foster solid relationships with key partners."

More information on these programs and complete event details can be found at www.ehx2004.com. Registration for the exhibit hall pass is free for those who register prior to October 15th. Attendees can also receive significant discounts (up to $200) off conference package pricing when registering before this date.

Electronic House Expo, recently named the fastest growing tradeshow in America, is the trade show and conference of the $16 billion electronic home industry. Held twice annually and sponsored by CEA's TechHome Division and CEDIA, the EHX trade show floor and conference program provide an invaluable forum for information exchange, education and new product demonstrations from leading manufacturers and service providers across the entire electronic home spectrum of home networking, automation, entertainment, and security. EHX, produced by EH Events & Education, is the only event to unite such a broad, quality audience of electronic home professionals under one roof. Visit www.ehx2004.com for complete event information.

About EH Events & Education
EH Events & Education develops and produces world -class trade shows, conferences and events for the electronic home industry. The EH Events & Education flagship event, Electronic House Expo (EHX), is the trade event of the electronic home industry, joining thousands of industry professionals together with leading manufacturers and service providers. An integral business unit of EH, EH Events & Education provides the electronic home industry with essential educational forums that promote awareness and commerce for this $16 billion market.

About CEA:
The Consumer Electronics Association (CEA) represents more than 1,000 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $80 billion in annual sales. CEA's resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry. CEA also sponsors and manages the International CES - Defining Technology's Future. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.

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