PC and CE Players to Drive Multimedia Networks in the Home

The convergence of industry developments and strong consumer demand for connected entertainment at home will drive multimedia networks to exceptional growth over the next five-year period, a new report from Parks Associates concludes.

PC and CE Players to Drive Multimedia Networks in the Home

Large -scale availability of content across platforms, technical advances in connectivity, consumer appetite for digital entertainment converge to drive new markets

Dallas, Texas December 2, 2003 - The convergence of industry developments and strong consumer demand for connected entertainment at home will drive multimedia networks to exceptional growth over the next five -year period, a new report from Parks Associates concludes. According to "Multimedia Networks in the Home: Analysis and Forecasts," the market opportunity for multimedia connectivity - including PCs, mobile platforms, and consumer electronics devices - will reach annual node shipments of 120 million units by the end of 2008.

"Home networking and other technologies have reached an appropriate level of maturity so that both PC and CE vendors can now fully address connectivity for a myriad of devices in the home," said Kurt Scherf, vice president of research. "The early gains in this market will belong to vendors of media PCs and digital media receiver/adapter (DMR/DMA) solutions, who deploy solutions that leverage the storage and processing power of the home computer for multimedia applications across platforms. The consumer electronics industry will simultaneously be deploying both mobile and fixed platforms. These digital imaging products, hard -disk storage servers, DVD players with integrated functionality, and game consoles will be among the many devices that will drive multimedia connectivity to the mainstream market."

Parks Associates' report "Multimedia Networks in the Home: Analysis and Forecasts" addresses the prospects for entertainment connectivity in the home. The report, with more than 90 pages of analysis and nearly 100 charts and figures, includes profiles of platforms from both the PC and CE industries and examines the underlying drivers for the growth of multimedia networking. For more information on this or other Parks Associates' research, please contact Parks Associates at 972 -490 -1113 or at sales@parksassociates.com.

For more information about the home networking market, download the white paper "The Home Network Market: Data and Multimedia Connectivity" at www.parksassociates.com.

About Parks Associates: Parks Associates is a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home. The company's expertise includes home networks, digital entertainment, consumer electronics, broadband and Internet services, and home systems.

Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start -ups through market reports, multiclient studies, consumer research, workshops, and custom -tailored client solutions. Parks Associates also hosts two executive seminars, both part of the Fall Focus series, and co -hosts CONNECTIONS™ (in partnership with the Consumer Electronics Association) each year. www.parksassociates.com.

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