Michael Dell to Speak at 2004 International CES

Michael Dell, chairman of the board and CEO of Dell Inc., will deliver a 2004 International CES Industry Insider presentation on Thursday, January 8 at 12:30 p.m. in room N250 of the Las Vegas Convention Center.



Lisa Fasold
tel: (703) 907 -7669 e -mail:lfasold@ce.org


Brad Jones
tel: (703) 907 -7060
e -mail: bjones@ce.org

Michael Dell, chairman of the board and CEO of Dell Inc., will deliver a 2004 International CES Industry Insider presentation on Thursday, January 8 at 12:30 p.m. in room N250 of the Las Vegas Convention Center. The International CES, the world`s largest annual tradeshow for consumer technology, takes place January 8 -11, 2004 in Las Vegas, Nev.

`Dell is a leader in meeting the technology needs of today`s consumers and businesses,` said Gary Shapiro, president and CEO of the Consumer Electronics Association (CEA), the producer of the International CES. `Whether you are talking about Dell`s presence in the world of notebook and desktop systems, wireless, home office, DLP or mobile entertainment, the International CES houses technology advances in each of these segments. We are excited to have Michael Dell return to CES and share his vision of the digital world we live in.`

Dell founded Dell Inc. in 1984. Since that time, he has been honored many times for his visionary leadership including in 2003 being named one of the top -ten most powerful people in business by Fortune magazine, the fourth most respected world leader by the Financial Times and the best CEO in the I/T hardware industry by Institutional Investor magazine.

Through its direct business model, Dell has established itself as a leading provider of products and services required for customers to build their information -technology and Internet infrastructures. The company is acknowledged as the largest online commercial seller of computer systems and is redefining the role of the Web in delivering faster, better and more convenient service to customers.

Dell joins Intel President and COO Paul Otellini and Verizon Communications CEO Ivan Seidenberg as confirmed 2004 Industry Insiders - all taking place on Thursday, Jan. 8.

The 2004 International CES focuses on more than 20 product areas from more than 2,000 exhibitors spread throughout both the inside and outside of the Las Vegas Convention Center, the Las Vegas Hilton and the Alexis Park Resort. For more news on CES before, during and after the show, visit www.CESweb.org, the interactive source for CES information.

About CEA:
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 1,200 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA`s members account for more than $90 billion in annual sales. CEA`s resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry.
CEA also sponsors and manages the International CES - Defining Tomorrow`s Technology. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.

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