SIM2 DOES IT AGAIN

A NEW STANDARD FOR PERFORMANCE, DESIGN AND CONNECTIVITY EMERGE AT CEDIA 2003.

Miramar, FL - CEDIA Expo - September 2003 - SIM2 USA, through their parent company SIM2 Multimedia S.p.A., unveils four innovative additions to their award -winning line of high -end DLP™ products that combine cutting -edge design with the most advanced technology available.


The extension of the Grand Cinema line and the invention of the all new DOMINO line exemplify what SIM2 does best; design and manufacture innovative video products for the most discriminating home theater enthusiast. "Home theater is evolving," says Maurizio Cini, CEO of SIM2 Multimedia. "Consumers are demanding a cinematic experience in a variety of rooms in the house, and are not willing to sacrifice picture -quality. We created these products to meet the needs of those who demand cutting -edge technology as well as breathtaking design consistent with the image of their home."

SIM2 has invested extensive time, research and development, and resources to deliver innovation, technology and most of all a whole new vision of connectivity to home theater enthusiasts worldwide. SIM2 believes connectivity is the future of the industry. As the convergence of home media, everything from lighting to security to video, becomes a necessity over an amenity, being able to connect technology within the home is the key. This is why SIM2 has developed products such as the new HT300 LINK, which incorporates fiber optics and HDMI (being one of the first companies to adopt this new standard).

"We believe in the value -added with our projectors," stated SIM2 USA's Vice President Dan Drook. "Looking at the US market was critical in developing the new products being introduced here at CEDIA 2003, and looking forward in our product roadmap. This is an exciting time for the market and definitely for SIM2."

A leading manufacturer of home theater products, these 2 new lines of DLP products allow any consumer, from the beginner to the connoisseur to have access to SIM2's quality.

For more information on SIM2 USA, please contact Caster Communications, Inc., at 401/792 -7080. Or email: Kimberly Lancaster (klancaster@castercomm.com)


Since their entrance into the US home theater market in 1999, SIM2 USA, under the guidance of its parent SIM2 Multimedia, has dedicated its resources to designing, developing and marketing products that meet the demand of the US market. SIM2 Multimedia, a worldwide leading manufacturer of home theater products for over ten years, successfully executes its mission of engineering home entertainment products that deliver uncompromising performance to fulfill the requirements of the most demanding home theater enthusiast.

DLP is a trademark of Texas Instruments.

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