Special magazine showcases networked IT, A/V, communications and control products to retailers and VARs planning to attend 2004 International CES
September 29, 2003 - -In response to retailers' growing interest in networked products at CES, the Consumer Electronics Association (CEA) announced today that it will team with EH Publishing, Inc. to publish Home Tech Retailer: Destination CES.
Designed to stimulate interest in the home networking category, the special publication will connect retailers with relevant exhibitors -those demonstrating traditional networking and IT products, as well as networked A/V products, media servers, telecommunications products, home automation, ingredient technologies, and related services.
The publication will be mailed in December 2003 to 50,000 qualified readers, including 40,000 CES pre -registrants who have declared an interest in home networking, and 10,000 other qualified VARs and retailers. Home Tech Retailer is first publication to provide retailers in -depth coverage of the special sales, merchandising and support requirements of home networking as well as extensive product and technical news, market data and other vital information and advice drawn from CES and CEA.
"Long dominated by the installation -only channel to market, home networking is now catching on at retail," said Gary Shapiro, President and CEO of CEA. "New wireless technologies like Wi -Fi and Bluetooth, consumers' insatiable demand for all things connected, and retailers' growing understanding of the support measures required to sell network products and make them stick are making it happen. We're excited to be working with EH on Home Tech Retailer. The publication will enhance retailers' understanding of the opportunity of the networked home and get more companies in on the action via a visit to exhibitors and seminars at CES."
EH co -founder Julie Jacobson will lead an all -star editorial team including noted retail and technology writers and researchers to craft the editorial product. For more information on editorial opportunities, contact Julie at firstname.lastname@example.org or 651 -275 -9564.
For more information on advertising opportunities, contact Shannon Murphy at email@example.com or 800 -375 -8015 x 241.
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 1,000 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $85 billion in annual sales. CEA's resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry. CEA also sponsors and manages the International CES - Defining Technology's Future. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.
About EH Publishing
EH Publishing is the information leader and resource for the connected home industry, reaching more than a half a million connected home professionals and consumers worldwide. Founded in 1994, EH Publishing has defined, cultivated and raised awareness of the $15 billion connected home industry through its business units and their products, which include, print publications, on -line publications, expositions, conferences, and market studies. EH Publishing is the industry's source for cutting -edge home technology information and market analysis, with the targeted publications: Electronic House, CE Pro (Custom Electronic Professional), Home Automation, TecHome Builder and Home Networking News. EH Events & Education serves the industry with leading events such as Electronic House Expo (EHX), a semi -annual trade show and conference joining Connected Home professionals with the top industry manufacturers and service providers. EH Online is the industry's source for cutting -edge home technology and market analysis, its main information portal can be accessed at http://www.electronichouse.com/.