Parks Associates brings Insight into Broadband and Multimedia Applications at Home thru Fall Focus s

Early registration for Parks Associates two upcoming Fall Focus executive seminars, which target issues specific to connectivity and value-added services in the home, ends on September 10, 2003.

Dallas, TX August 27, 2003 - Early registration for Parks Associates two upcoming Fall Focus executive seminars, which target issues specific to connectivity and value -added services in the home, ends on September 10, 2003. Until this date, registrants will receive discounted pricing to attend the targeted, interactive events Banking on Broadband Services and The Home Multimedia Experience, which will address broadband -enabled value -added services and digital entertainment in the home, respectively.


"Overcoming the multiple challenges for these markets demands solid consumer information as well as solutions that are both realistic and innovative," says Tricia Parks, president of Parks Associates. "The consumer information that we will provide at Fall Focus, combined with healthy industry debate, will help move us along the right road."

Connecting Legacy Devices on the Home Network: The Challenges of Connectivity, a white paper available to download at www.fallfocus.com, enumerates some of the issues for these events. Both Fall Focus events will also feature companion research reports available to all attendees and specific to the event topic.

Banking on Broadband Services will take place October 29 -30 in New York City, and The Home Multimedia Experience will take place November 5 -6 in San Jose, CA. These seminars (each with an optional half -day workshop) will bring together leading industry participants and observers to debate and analyze the success -based formulas necessary to move these markets forward. Parks Associates conservatively estimates that more than 150 million devices (PCs and consumer electronics equipment) will be linked in multimedia -centric home networks by the end of 2007, a testament to the growth potential of this market.

The Home Multimedia Experience features Philips Semiconductors as the title sponsor; Personica Intelligence as the lunch sponsor; Digital5, Inc. and the Internet Home Alliance as associate sponsors; and Oregan Networks Ltd as the breakfast sponsor. Banking on Broadband Services features Sandvine as an associate sponsor and Oregan Networks Ltd. as the breakfast sponsor. 

CABA, the OSGi Alliance, TeleChoice, and the Wi -Fi Technology Forum are supporting organizations for both events. AutomatedBuildings.com, Broadband Wireless Business, HiddenWires, Home Toys, Smart TV and Sound, and TECH Edge are the supporting publications for both events.

Sponsorships are still available. Registration for both Fall Focus events is available at www.fallfocus.com. For more information about Fall Focus, contact Parks Associates at sales@parksassociates.com or 972 -490 -1113.

About Parks Associates: Parks Associates is a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home. The companys expertise includes home networks, digital entertainment, consumer electronics, broadband and Internet services, and home systems.

Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start -ups through market reports, multiclient studies, consumer research, workshops, and custom -tailored client solutions. Parks Associates also hosts two executive seminars, both part of the Fall Focus series, and co -hosts CONNECTIONS(TM) (in partnership with the Consumer Electronics Association) each year. www.parksassociates.com.

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