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December 1/2000 -- Welcome to my Mentoring section on Data Networking. These pages will grow in the coming months to become a valuable resource for connecting home computers and networks. I look forward to your comments.
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Data Networking
Press Releases Standards Wayne's Archives |
Market & Consumer
Trends -- What is driving and enabling
the Networked Home?
This question is common among homebuyers who don’t want their new
home to become obsolete before they sell and move out (or even before they
move in). Builders also ask it, since they don’t want to add new
features until customers demand them.
And companies that make the products, services, and technologies
want to understand the market opportunities, leverage points, alliances
and risks. Although the
question is simple enough to ask, the answer can be complex, since it is
surrounded by a collection of market, social and technology trends.
For insight into the answers, read my current article entitled “Marketing & Consumer Trends that Effect Home Networking” and my previous article, “Twenty Technology Trends that Effect Home Networking”. This is the second of three articles that examine key trends enabling and driving the development of the Networked Home. A final installment will address Social and Demographic Trends. As always, your comments and suggestions are encouraged. About Data Networking -- Of the four primary home networks (Telephone, Entertainment, Automation/Control and Data), Home Data Networking is generating the most interest. Consumer demand is so hot that it attracted the computer industry's largest companies including Compaq, IBM, Intel and Microsoft. This is a phenomenon driven by the growth in Internet access, broadband communications, home offices, multi-PC households, and new classes of digital products. It will play an important role in the emerging digital e‑conomy where new business models for commerce, education, entertainment, health care, and government will increasingly rely on consumer devices connected to high-value services. Wayne is a home networking visionary, frequent speaker, and author. His vision includes consumers with easy access to services and service providers with equal access to consumers, all without worrying about wiring or incumbent competitors that control the infrastructure. Wayne retired from IBM last year while acting as the Marketing Chairman of the HomeRF Working Group, an industry association of over 100 companies with focus on wireless networking. After consulting for nine months and writing the market research report, "Information Appliances and Pervasive Net Access", which is available from Parks Associates, Wayne recently started working for Siemens ICM. There, he will help the company develop home networking strategies and apply its cordless telephone technology to HomeRF, thus enabling the integration of data and voice applications. Ironically, Wayne is again working with the HomeRF WG as its PR Chairman just as consumer products ship in retail channels and the spec expands to exploit an FCC rule change that allows speeds to increase five fold -- to 10 Mbps. Wayne can be reached at 512-990-4047 or wayne.caswell@icm.siemens.com . |
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