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Digital
Home Networking Hot Spot Survey These are the results of a survey carried out at Comdex Fall 99. If you have Internet Explorer 5 you can view the results as a PowerPoint presentation by clicking here (Note: The presentation may cause problems with browsers other than IE5). |
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Methodology
- Study conducted by Market Perspectives Inc., an independent market research company in Framingham, Massachusetts.
- Fielded on-site at the Las Vegas Convention Center from November 15th -- November 17th, 1999.
- Surveys were self-administered using a PenTouch interactive survey.
- Findings represent final results from 387 Respondents.
Reasons for Visiting the Digital Home Networking Hotspot
Why did you visit the Home Networking Hot Spot?
| 68% | Learn about home networking products and technologies |
| 43% | To stay current in home networking products, technologies or issues |
| 38% | Identify home networking product/solutions vendors for future product consideration |
| 19% | Attend home networking product demonstration |
| 18% | Visit a specific company |
| 9% | Other |
Interest in Home Networking
|
|
Installed |
45% |
|
No,but plan to install |
34% |
|
No, and no plans to install |
7% |
|
No, unsure of plans |
14% |
How would you describe your interest in home networking?
|
For use in own household |
73% |
|
General curiosity |
32% |
|
E-business use |
28% |
|
As service provider |
17% |
|
As Commnications Carrier |
7% |
Interest in Home Networking Categories
Please rate your interest in the following home networking categories?
| Data Networking | 90% |
| Home Control and Automation | 78% |
| Entertainment | 77% |
| Telephone Communications | 77% |
Interest in Data Networking
Please rate your interest in the following data networking categories?
|
Modem/Phone/ISP Share |
89% |
|
Printer/Periph. Sharing |
86% |
|
File/App. Sharing |
84% |
|
Comp. Enhanced Telephony |
76% |
|
Display PC info. on TV |
72% |
|
Multiplayer Gaming |
64% |
Interest in Home Control and Automation
Please rate your interest in the following home control and automation categories?
|
Security Systems |
70% |
|
Smart Appliances |
70% |
|
Monitoring Services |
66% |
|
Speaker/Irrigat. Systems |
65% |
|
HVAC |
64% |
|
Lighting Controls |
63% |
|
Surveillance |
57% |
|
Weather/Environ. Sensors |
53% |
|
Window Blinds, Drapery |
43% |
|
Pet Care/Auto. Feeders |
37% |
Interest in Entertainment Applications
Please rate your interest in the following entertainment categories?
|
Video Distribution |
79% |
|
Home Theater |
79% |
|
Music Anywhere |
78% |
|
Multi-Player Gaming |
57% |
Interest in Telephone Communications
Please rate your interest in the following telephone communications?
|
Telephone Answering Device |
78% |
|
Screen Phones/ Smart Cordless Phones |
75% |
|
Computer Enhanced Telephony |
73% |
|
Display Caller ID on TV |
67% |
|
Intercom/PBX |
54% |
Role of the Service Provider in Home Networking
The role of the service provider in home networking is/will be:
|
Profound |
34% |
|
Important |
40% |
|
Contributory |
18% |
|
Minimal |
9% |
High-Speed Access in American Households
In your opinion, when do you think 50% of North American households will have high-speed Internet access?
53% believe high speed Internet access will become prevalent by 2003
| 2000-2001 | 16% |
| 2002-2003 | 37% |
| 2004-2005 | 26% |
| Beyond 2005 | 19% |
| Never | 1% |
Forecast for the Networked Home
How likely is it that the "networked home" will become prevalent in the next five years?
81% believe the “networked home” is likely to be prevalent within five years
Internet Access for Personal Home Use
What is your CURRENT Internet access media for your personal home use? What is your PREFERRED Internet access media for your personal home use?
|
Currently Use |
Prefer to Use |
|
|
Phoneline/56K Modem |
62% |
4% |
|
Cable modem |
17% |
26% |
|
xDSL |
11% |
45% |
|
Wireless cable |
1% |
9% |
|
Satellite |
1% |
9% |
|
Power Line |
1% |
4% |
Sales and Distribution Channels For Home Networking
Please rank the top TWO sales & distribution channels for home networking
| Internet Shopping | 62% |
| Retail Store | 58% |
| Catalog Shopping | 22% |
| Service Provider | 18% |
| Consultant or Systems Integrator | 13% |
| Vendor Direct Sales Rep | 10% |
| TV Shopping | 7% |
| In-Home Sales | 5% |
Attendee Satisfaction With The COMDEX Digital Home Networking Hot Spot
Please indicate your overall satisfaction with the COMDEX Home Networking Hot Spot?
|
Very/somewhat satisfied |
90% |
|
Somewhat dissatisfied/ not at all satisfied |
10% |
Attendee & Company Profile
What industry does your organization represent? How many employees work in your company? What is your job function? What is your level of job responsibility? What is your best estimate of your organization's total annual IT budget for the next year?
| INDUSTRY | COMPANY SIZE | ||||
| IT | 25% | Work Location | Entire Organization | ||
| Non-IT | 55% | Large (1,000+) | 24% | 41% | |
| Reseller/Channel | 20% | Medium (100-999) | 29% | 20% | |
| Small (1-99) | 47% | 39% | |||
| Average Company Size | 4,800 | 14,700 | |||
| JOB FUNCTION | JOB RESPONSIBILITY | ||||
| IT | 58% | Executive | 41% | ||
| Line of Business | 35% | Manager | 37% | ||
| Developer | 7% | Staff | 22% | ||
| COMPANY IT BUDGET | |||||
| $500,000 + | 55% | ||||
| $100,000 - $500,000 | 20% | ||||
| Up to $100,000 | 25% | ||||
| Average Budget | $27 million | ||||
