These are the results of a survey carried out at Comdex Fall 99. If you have Internet Explorer 5 you can view the results as a PowerPoint presentation by clicking here (Note: The presentation may cause problems with browsers other than IE5).

Comdex Survey

ZD Events

Digital Home Networking Hot Spot Survey
Final Results

These are the results of a survey carried out at Comdex Fall 99. If you have Internet Explorer 5 you can view the results as a PowerPoint presentation by clicking here (Note: The presentation may cause problems with browsers other than IE5).



Methodology

  • Study conducted by Market Perspectives Inc., an independent market research company in Framingham, Massachusetts.
  • Fielded on-site at the Las Vegas Convention Center from November 15th -- November 17th, 1999.
  • Surveys were self-administered using a PenTouch interactive survey.
  • Findings represent final results from 387 Respondents.

Reasons for Visiting the Digital Home Networking Hotspot

Why did you visit the Home Networking Hot Spot?

68%  Learn about home networking products and technologies
43%  To stay current in home networking products, technologies or issues
38%  Identify home networking product/solutions vendors for future product consideration
19%  Attend home networking product demonstration
18%  Visit a specific company
9%  Other

Interest in Home Networking

Do you currently have a home network?

Installed 

45%

No,but plan to install 

 34%

No, and no plans to install 

 7%

No, unsure of plans 

 14%

How would you describe your interest in home networking?

For use in own household

 73%

General curiosity

 32%

E-business use

 28%

As service provider

 17%

As Commnications Carrier

 7%

Interest in Home Networking Categories

Please rate your interest in the following home networking categories? 

Data Networking  90%
Home Control and Automation  78%
Entertainment  77%
Telephone Communications  77%

Interest in Data Networking

Please rate your interest in the following data networking categories?

Modem/Phone/ISP Share 

89%

Printer/Periph. Sharing 

86%

File/App. Sharing 

84%

Comp. Enhanced Telephony

 76%

Display PC info. on TV 

72%

Multiplayer Gaming 

64%

Interest in Home Control and Automation

Please rate your interest in the following home control and automation categories? 

Security Systems 

70%

Smart Appliances 

70%

Monitoring Services 

66%

Speaker/Irrigat. Systems 

65%

HVAC 

64%

Lighting Controls

 63%

Surveillance

 57%

Weather/Environ. Sensors 

53%

Window Blinds,  Drapery 

43%

Pet Care/Auto. Feeders

 37%

Interest in Entertainment Applications

Please rate your interest in the following entertainment categories?

Video Distribution 

79%

Home Theater 

79%

Music Anywhere 

78%

Multi-Player Gaming 

57%

Interest in Telephone Communications

Please rate your interest in the following telephone communications?

Telephone Answering Device 

78%

Screen Phones/ Smart Cordless Phones 

75%

Computer Enhanced Telephony 

73%

Display Caller ID on TV 

67%

Intercom/PBX 

54%

Role of the Service Provider in Home Networking

The role of the service provider in home networking is/will be:

Profound 

34%

Important 

40%

Contributory 

18%

Minimal 

9%

High-Speed Access in American Households

In your opinion, when do you think 50% of North American households will have high-speed Internet access?

53% believe high speed Internet access will become prevalent by 2003

2000-2001  16%
2002-2003  37%
2004-2005  26%
Beyond 2005  19%
Never  1%

Forecast for the Networked Home

How likely is it that the "networked home" will become prevalent in the next five years?

81% believe the "networked home" is likely to be prevalent within five years

Internet Access for Personal Home Use

What is your CURRENT Internet access media for your personal home use? What is your PREFERRED Internet access media for your personal home use?

Currently Use 

Prefer to Use

Phoneline/56K Modem 

62% 

4%

Cable modem 

17% 

26%

xDSL

 11%

 45%

Wireless cable

 1% 

9%

Satellite 

1%

 9%

Power Line

 1%

 4%

Sales and Distribution Channels For Home Networking

Please rank the top TWO sales & distribution channels for home networking

Internet Shopping 62%
Retail Store 58%
Catalog Shopping 22%
Service Provider 18%
Consultant or Systems Integrator 13%
Vendor Direct Sales Rep 10%
TV Shopping 7%
In-Home Sales 5%

Attendee Satisfaction With The COMDEX Digital Home Networking Hot Spot

Please indicate your overall satisfaction with the COMDEX Home Networking Hot Spot?

Very/somewhat satisfied 

90%

Somewhat dissatisfied/ not at all satisfied 

10%

Attendee & Company Profile

What industry does your organization represent? How many employees work in your company? What is your job function? What is your level of job responsibility? What is your best estimate of your organization's total annual IT budget for the next year?

INDUSTRY COMPANY SIZE
IT 25%   Work Location Entire Organization
Non-IT 55% Large (1,000+) 24% 41%
Reseller/Channel 20% Medium (100-999) 29% 20%
    Small (1-99) 47% 39%
    Average Company Size 4,800 14,700
JOB FUNCTION JOB RESPONSIBILITY
IT 58% Executive 41%
Line of Business 35% Manager 37%
Developer 7% Staff 22%
COMPANY IT BUDGET
$500,000 + 55%
$100,000 - $500,000 20%
Up to $100,000 25%
Average Budget $27 million


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